Goose Spritz
We built an interactive landing page for Goose Spritz, Bacardi's cocktail line.
We built an interactive landing page for Goose Spritz, Bacardi's cocktail line, to show off the full catalog on one page, with a flow that keeps people scrolling.
The challenge
Smooth one-page navigation
Let people explore the whole catalog on one page, with fast load times and no clutter.
Precise brand asset integration
Stay true to Goose Spritz and Bacardi's visual identity, adapting every graphic asset for the web.
What we did
We built a lightweight, animated landing page that puts the signature cocktails front and center, with microinteractions and visual effects that give the navigation rhythm.
Results
The microsite achieved a 96 Lighthouse performance score despite rich visual content. Average time on site reached 2 minutes 10 seconds. Social shares from the site generated over 8,000 impressions during the campaign period. The regional marketing team re-used the site template for two subsequent seasonal campaigns, reducing development costs by approximately 60% for follow-up activations.