Adventure Sports Tours
A tourism platform that packages hotels, surf, and fishing into bookable multi-day experiences.
What we did
The Client
Adventure Sports Tours (AST El Salvador) is a tourism company that bundles accommodations with surf trips, deep-sea fishing excursions, volcano hikes, and cultural tours. They operate multiple properties and work with a network of local guides and outfitters.
The Challenge
Tour packages were being communicated through PDF brochures and email chains. Pricing was inconsistent across channels, room availability was tracked manually, and the team spent hours each week answering the same questions about what's included in each package. They needed a centralized platform where visitors could browse, compare, and inquire about packages independently.
The Approach
We built a content-managed tourism platform where each package is a structured entry with accommodation details, included activities, pricing tiers, and photo galleries. The CMS was designed for the operations team to manage packages as living products: updating pricing seasonally, adding new activities, and adjusting availability without developer help.
The Solution
The platform features categorized tour packages with detailed itineraries, accommodation pages with room types and photo galleries, activity pages for surf, fishing, hiking, and cultural tours, a package comparison tool, and an inquiry system that captures guest preferences and dates. The CMS supports multi-currency pricing, seasonal rate adjustments, and the ability to create custom package bundles for group bookings.
Results
Online package inquiries increased by 45% in the first six months. The self-service package browsing reduced pre-booking email exchanges by 50%, freeing up staff time for operations. The package comparison feature drove a 20% increase in premium package selection. Seasonal pricing updates that previously required developer involvement now take the team under 10 minutes.